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Fix content issues flagged by CEO and QA (PR #42 review)

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Critical fixes:
- stores.md: Correct supported retailers to Meijer, Kroger, Target.
  Remove Safeway (never scoped). Replace named Coming Soon list with
  generic demand-based evaluation language.
- privacy.md: Replace all OAuth/API claims with accurate language
  describing read-only headless browser access to loyalty portals.
- about.md: Remove "price gouging on our roadmap" claim.
  Clarify USDA FoodData Central is reference data only, not a source
  of price data.
- blog/price-gouging-vs-shrinkflation.md: Remove roadmap claim.
  Remove implication that price gouging detection is coming.
- methodology.md: Fix cereal example math — 16.2% → 16.1%.
  Use raw values per the stated formula. Clarify USDA FoodData
  Central role for package sizing baselines only.
- how-it-works.md: Correct retailers. Remove "(yet)" from receipt
  claim. Clarify USDA FoodData Central is reference data.

Important fixes:
- press-kit.md: Correct supported stores. Remove USDA FoodData Central
  from dollar-cost attribution — reattribute to CartSnitch analysis of
  manufacturer packaging data.
- app-store-listing.md: Remove "thousands of products" claims
  (pre-launch beta, quantity unverified).
- social/launch-day-posts.md: Remove "thousands of products" claim.
  Correct retailer list.

Co-Authored-By: Paperclip <noreply@paperclip.ing>
This commit is contained in:
Barcode Betty
2026-03-28 03:28:42 +00:00
parent e3775fbd50
commit 52e89ec236
9 changed files with 45 additions and 36 deletions
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content/marketing/methodology.md
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@@ -17,12 +17,12 @@ Then we calculate the shrinkflation percentage:
This gives us the effective price increase — accounting for both size changes and price changes.
**Example:**
- 2021: Cereal at $4.99 for 18 oz → Unit price: $0.277/oz
- 2024: Same cereal at $4.99 for 15.5 oz → Unit price: $0.322/oz
- 2021: Cereal at $4.99 for 18 oz → Unit price: $4.99 ÷ 18 oz = $0.277/oz
- 2024: Same cereal at $4.99 for 15.5 oz → Unit price: $4.99 ÷ 15.5 oz = $0.322/oz
Shrinkflation % = ($0.322 ÷ $0.277) − 1 = 16.2%
Shrinkflation % = ($4.99 ÷ 15.5) ÷ ($4.99 ÷ 18) − 1 = 16.1%
The shelf price is the same. The unit price went up 16.2%.
The shelf price is the same. The unit price went up 16.1%.
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@@ -81,7 +81,7 @@ All three result in a higher unit price. Our percentages capture the total effec
## Production Data vs Estimates
**Before launch (current):** Our shrinkflation percentages are based on publicly available manufacturer packaging data and USDA baselines. These are directional estimates — they tell you the pattern is real.
**Before launch (current):** Our shrinkflation percentages are based on publicly available manufacturer packaging data. USDA FoodData Central provides reference data for package sizing baselines. These are directional estimates — they tell you the pattern is real.
**After production deployment:** Once we have a live product with real transaction data, we'll be able to run the numbers against actual purchase data. This will validate and refine our estimates.