---
title: "Weekly Price Watch — Social Template"
status: draft
platform: Twitter/X
cadence: weekly (starting April 5)
description: "Template for weekly price data threads on Twitter/X"
---

# Weekly Price Watch Thread Template

## Format
Twitter/X thread, 4-6 tweets, posted every Thursday at 11am ET.

## Thread Structure

### Tweet 1 (Hook)
🔍 CartSnitch Price Watch — Week of [DATE]

[NUMBER] products tracked. Here's what moved this week.

🧵👇

### Tweet 2 (Biggest price increase)
📈 Biggest increase this week:

[PRODUCT] at [STORE]
Was: $[OLD PRICE]
Now: $[NEW PRICE]
Change: +[PERCENT]%

[One-line commentary — data-driven, not sensational]

### Tweet 3 (Shrinkflation catch)
📦 Shrinkflation alert:

[BRAND PRODUCT] quietly went from [OLD SIZE] to [NEW SIZE].
Same price. [PERCENT]% less product.

Your per-[unit] cost just went up [PERCENT]% — and it's not on your receipt.

### Tweet 4 (Best deal found)
💰 Best deal we spotted:

[PRODUCT] at [STORE]: $[PRICE] ($[UNIT PRICE]/oz)
vs. [STORE B]: $[PRICE B] ($[UNIT PRICE B]/oz)

Same product. [DISTANCE] apart. $[SAVINGS] savings.

### Tweet 5 (Trend observation)
📊 Trend of the week:

[Category] prices are [up/down] [PERCENT]% across [NUMBER] stores we track.

[One sentence of context from public data — BLS, USDA, or manufacturer data]

### Tweet 6 (CTA)
Want to track your own grocery prices automatically?

CartSnitch launches soon. Sign up for early access: [LINK]

Your grocery bill shouldn't be a mystery.

---

## Tone Guidelines
- Lead with data, not outrage
- One surprising fact per tweet
- Use specific numbers (not "prices went up" but "$4.29 → $5.49")
- Okay to be wry ("Same price. Less cereal. Classic.") but never fear-mongering
- Always link to sources when citing external data

## Pre-Launch Adaptation
Before we have our own data, use public sources:
- BLS Average Price Data (monthly)
- USDA Food Price Outlook (quarterly)
- r/shrinkflation community reports (weekly)
- Manufacturer product page changes (ongoing)

Post-launch, these threads will pull directly from CartSnitch price tracking data.