diff --git a/apps/e2e/tests/impersonation.spec.ts b/apps/e2e/tests/impersonation.spec.ts
index 3588412..ef2f5d8 100644
--- a/apps/e2e/tests/impersonation.spec.ts
+++ b/apps/e2e/tests/impersonation.spec.ts
@@ -2,7 +2,6 @@ import { test, expect } from "./fixtures.js";
 
 /**
  * E2E tests for customer portal impersonation flow.
- * Tests ImpersonationBanner display, actions, and session management.
  */
 
 const MOCK_SESSION = {
@@ -19,6 +18,7 @@ const MOCK_SESSION = {
 
 test.describe("ImpersonationBanner", () => {
   test.beforeEach(async ({ page }) => {
+    // Only mock impersonation endpoints - portal/me is NOT called in impersonation flow
     await page.route("**/api/impersonation/sessions/session-1", (route) =>
       route.fulfill({ json: MOCK_SESSION })
     );
@@ -31,6 +31,8 @@ test.describe("ImpersonationBanner", () => {
     await page.route("**/api/impersonation/sessions/session-1/audit-log", (route) =>
       route.fulfill({ json: { logs: [] } })
     );
+    // NOTE: NOT mocking portal/me - this endpoint is only called in the CLIENT
+    // dev user flow (devUser.type === "client"), NOT in the impersonation flow
   });
 
   test("banner displays when session is active", async ({ page }) => {
diff --git a/apps/web/src/portal/CustomerPortal.tsx b/apps/web/src/portal/CustomerPortal.tsx
index 80d4e5b..0bdd4f6 100644
--- a/apps/web/src/portal/CustomerPortal.tsx
+++ b/apps/web/src/portal/CustomerPortal.tsx
@@ -1,5 +1,5 @@
 import { useState, useCallback, useEffect, useRef } from "react";
-import { useSearchParams } from "react-router-dom";
+import { useSearchParams, Navigate } from "react-router-dom";
 import {
   Home, Calendar, PawPrint, FileText, CreditCard, MessageSquare,
   Settings, LogOut, Shield,
@@ -38,6 +38,10 @@ export function CustomerPortal() {
   const [session, setSession] = useState<ImpersonationSession | null>(null);
   const [sessionExtended, setSessionExtended] = useState(false);
   const [clientName, setClientName] = useState<string>("");
+  const [initComplete, setInitComplete] = useState(false);
+  // Track whether an impersonation session fetch from URL param is in-flight
+  // Dashboard will not redirect while this is true, allowing the session to load
+  const [isImpersonating, setIsImpersonating] = useState(false);
   const { branding } = useBranding();
   const [searchParams, setSearchParams] = useSearchParams();
 
@@ -50,6 +54,7 @@ export function CustomerPortal() {
     const sessionId = searchParams.get("sessionId");
 
     if (sessionId) {
+      setIsImpersonating(true);
       // Real impersonation session from URL param
       fetch(`/api/impersonation/sessions/${sessionId}`)
         .then((r) => {
@@ -68,7 +73,8 @@ export function CustomerPortal() {
         })
         .catch(() => {
           setSearchParams({}, { replace: true });
-        });
+        })
+        .finally(() => { setInitComplete(true); setIsImpersonating(false); });
       return;
     }
 
@@ -90,7 +96,10 @@ export function CustomerPortal() {
             setClientName(devUser.name);
           }
         })
-        .catch(() => {});
+        .finally(() => setInitComplete(true));
+    } else {
+      // No valid session: staff dev users and unauthenticated users fall through here
+      setInitComplete(true);
     }
   }, []);
 
@@ -150,7 +159,7 @@ export function CustomerPortal() {
     const sessionId = session?.id ?? null;
     switch (activeSection) {
       case "dashboard":
-        return <Dashboard onNavigate={handleNavClick} readOnly={!!isReadOnly} sessionId={sessionId} clientName={clientName} onReschedule={handleReschedule} />;
+        return <Dashboard onNavigate={handleNavClick} readOnly={!!isReadOnly} sessionId={sessionId} clientName={clientName} onReschedule={handleReschedule} isImpersonating={isImpersonating} />;
       case "appointments":
         return <AppointmentsSection readOnly={!!isReadOnly} sessionId={sessionId} />;
       case "pets":
@@ -168,6 +177,16 @@ export function CustomerPortal() {
 
   const avatarInitials = (clientName.split(" ")[0] || "G").charAt(0).toUpperCase();
 
+  // After init completes, redirect unauthenticated users to /login and staff to /admin.
+  // The portal chrome must NEVER be visible to users without a valid client session.
+  if (initComplete && !session) {
+    const devUser = getDevUser();
+    if (devUser && devUser.type === "staff") {
+      return <Navigate to="/admin" replace />;
+    }
+    return <Navigate to="/login" replace />;
+  }
+
   return (
     <div
       className="min-h-screen bg-[#faf8f5] font-sans"
diff --git a/apps/web/src/portal/sections/Dashboard.tsx b/apps/web/src/portal/sections/Dashboard.tsx
index 43abe5c..bf6f0e4 100644
--- a/apps/web/src/portal/sections/Dashboard.tsx
+++ b/apps/web/src/portal/sections/Dashboard.tsx
@@ -1,4 +1,5 @@
 import { useState, useEffect } from "react";
+import { Navigate } from "react-router-dom";
 import { Calendar, Clock, PawPrint, CreditCard, Star, ChevronRight, AlertTriangle } from "lucide-react";
 
 interface DashboardProps {
@@ -7,6 +8,8 @@ interface DashboardProps {
   onNavigate: (section: "appointments" | "pets" | "billing" | "reports") => void;
   readOnly: boolean;
   onReschedule: (appointmentId: string) => void;
+  /** True when a sessionId param was in the URL and the session is still loading */
+  isImpersonating?: boolean;
 }
 
 interface Appointment {
@@ -72,6 +75,7 @@ export function Dashboard({
   onNavigate,
   readOnly,
   onReschedule,
+  isImpersonating,
 }: DashboardProps) {
   const [appointments, setAppointments] = useState<Appointment[]>([]);
   const [pets, setPets] = useState<Pet[]>([]);
@@ -182,14 +186,8 @@ export function Dashboard({
     );
   }
 
-  if (!sessionId) {
-    return (
-      <div className="space-y-6">
-        <div className="bg-stone-100 rounded-2xl p-5 text-center">
-          <p className="text-stone-600">Please sign in to view your dashboard.</p>
-        </div>
-      </div>
-    );
+  if (!sessionId && !isImpersonating) {
+    return <Navigate to="/login" replace />;
   }
 
   const upcomingAppointments = getUpcomingAppointments();
diff --git a/packages/db/src/seed.ts b/packages/db/src/seed.ts
index 2f01a3b..2cb6ffb 100644
--- a/packages/db/src/seed.ts
+++ b/packages/db/src/seed.ts
@@ -18,7 +18,7 @@
 
 import postgres from "postgres";
 import { drizzle } from "drizzle-orm/postgres-js";
-import { eq } from "drizzle-orm";
+import { eq, sql } from "drizzle-orm";
 import * as schema from "./schema.js";
 
 // ── Deterministic PRNG (Mulberry32) ──────────────────────────────────────────
@@ -234,18 +234,18 @@ const productsUsed = [
 ];
 
 // ── Service definitions ──────────────────────────────────────────────────────
-
+// Deterministic service IDs so seed is idempotent (ON CONFLICT targets id, not name).
 const servicesDef = [
-  { name: "Bath & Brush", desc: "Full bath, blow-dry, brush out, and ear cleaning", price: 4500, dur: 45 },
-  { name: "Full Groom — Small", desc: "Complete grooming for dogs under 25 lbs", price: 6500, dur: 60 },
-  { name: "Full Groom — Medium", desc: "Complete grooming for dogs 25-50 lbs", price: 8000, dur: 75 },
-  { name: "Full Groom — Large", desc: "Complete grooming for dogs over 50 lbs", price: 9500, dur: 90 },
-  { name: "Nail Trim", desc: "Nail clipping and filing", price: 1500, dur: 15 },
-  { name: "Teeth Brushing", desc: "Dental cleaning with enzymatic toothpaste", price: 1000, dur: 10 },
-  { name: "De-shedding Treatment", desc: "Specialised de-shedding bath and blowout", price: 5500, dur: 60 },
-  { name: "Puppy First Groom", desc: "Gentle introduction to grooming for puppies under 6 months", price: 4000, dur: 30 },
-  { name: "Flea & Tick Treatment", desc: "Medicated bath with flea and tick shampoo", price: 5000, dur: 45 },
-  { name: "Sanitary Trim", desc: "Hygienic trim of paw pads, face, and sanitary areas", price: 2500, dur: 20 },
+  { id: "b0000001-0000-0000-0000-000000000001", name: "Bath & Brush", desc: "Full bath, blow-dry, brush out, and ear cleaning", price: 4500, dur: 45 },
+  { id: "b0000001-0000-0000-0000-000000000002", name: "Full Groom — Small", desc: "Complete grooming for dogs under 25 lbs", price: 6500, dur: 60 },
+  { id: "b0000001-0000-0000-0000-000000000003", name: "Full Groom — Medium", desc: "Complete grooming for dogs 25-50 lbs", price: 8000, dur: 75 },
+  { id: "b0000001-0000-0000-0000-000000000004", name: "Full Groom — Large", desc: "Complete grooming for dogs over 50 lbs", price: 9500, dur: 90 },
+  { id: "b0000001-0000-0000-0000-000000000005", name: "Nail Trim", desc: "Nail clipping and filing", price: 1500, dur: 15 },
+  { id: "b0000001-0000-0000-0000-000000000006", name: "Teeth Brushing", desc: "Dental cleaning with enzymatic toothpaste", price: 1000, dur: 10 },
+  { id: "b0000001-0000-0000-0000-000000000007", name: "De-shedding Treatment", desc: "Specialised de-shedding bath and blowout", price: 5500, dur: 60 },
+  { id: "b0000001-0000-0000-0000-000000000008", name: "Puppy First Groom", desc: "Gentle introduction to grooming for puppies under 6 months", price: 4000, dur: 30 },
+  { id: "b0000001-0000-0000-0000-000000000009", name: "Flea & Tick Treatment", desc: "Medicated bath with flea and tick shampoo", price: 5000, dur: 45 },
+  { id: "b0000001-0000-0000-0000-00000000000a", name: "Sanitary Trim", desc: "Hygienic trim of paw pads, face, and sanitary areas", price: 2500, dur: 20 },
 ];
 
 // ── Known-users-only seed (prod/demo) ───────────────────────────────────────
@@ -424,13 +424,19 @@ async function seed() {
   console.log(`✓ Created ${allStaff.length} staff (1 manager, 1 receptionist, 3 groomers, 3 bathers)`);
 
   // ── Services ──
+  // Deduplicate existing services (keep lowest id per name) before inserting.
+  await db.execute(sql`
+    DELETE FROM services WHERE id NOT IN (
+      SELECT MIN(id) FROM services GROUP BY name
+    )
+  `);
+
   const serviceIds: string[] = [];
   for (const s of servicesDef) {
-    const id = uuid();
-    serviceIds.push(id);
+    serviceIds.push(s.id);
     await db.insert(schema.services)
       .values({
-        id,
+        id: s.id,
         name: s.name,
         description: s.desc,
         basePriceCents: s.price,