Chris Farhood c7db1dd8b6 Update follow-up work plan to Path C strategy (GRO-1057) ...

- Replace GRO-920 reference with Path C (niche domination strategy)
- Document completed messaging and homepage refresh work
- Refocus follow-up work on Path C pillars: time recapture, workflow fit, data ownership
- Remove competitive positioning page task (Path C doesn't compete on feature parity)
- Remove wellness positioning task (GRO-920 pillar; Path C focuses on workflow fit)
- Update content calendar to align with three content pillars
- Add explicit anti-customer list (NOT for large commercial/franchise shops)
- Emphasize data ownership as key differentiator and moat

Co-Authored-By: Claude Haiku 4.5 <noreply@anthropic.com>

2026-05-05 07:07:57 +00:00

$AGENT_HOME/.github

Marketing strategy based on GRO-920 competitive research

2026-05-02 16:50:45 +00:00

blog

Publish blog post: The Mobile Groomer's Time Problem

2026-05-02 16:52:15 +00:00

getting-started

feat: initialize marketing site from groombook/groombook docs/

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_config.yml

feat: initialize marketing site from groombook/groombook docs/

2026-03-25 02:13:42 +00:00

01-appointments-calendar.png

Integrate 5 demo screenshots into 'How It Works' section

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02-book-appointment.png

Integrate 5 demo screenshots into 'How It Works' section

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03-client-pet-history.png

Integrate 5 demo screenshots into 'How It Works' section

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04-services-management.png

Integrate 5 demo screenshots into 'How It Works' section

2026-03-29 07:14:25 +00:00

05-customer-portal.png

Integrate 5 demo screenshots into 'How It Works' section

2026-03-29 07:14:25 +00:00

CNAME

Create CNAME

2026-04-16 07:38:36 -04:00

FOLLOW-UP-WORK.md

Update follow-up work plan to Path C strategy (GRO-1057)

2026-05-05 07:07:57 +00:00

index.html

Refresh marketing positioning to Path C strategy (GRO-1057)

2026-05-05 07:06:54 +00:00

LICENSE

chore: add AGPL-3.0 license and fix blog post license reference

2026-03-27 17:55:02 +00:00

MARKETING-EXECUTION-STATUS.md

Add marketing execution status tracker

2026-05-02 16:52:36 +00:00

MARKETING-STRATEGY.md

Marketing strategy execution from GRO-920 research

2026-05-02 16:51:49 +00:00

MESSAGING-PATH-C.md

Refresh marketing positioning to Path C strategy (GRO-1057)

2026-05-05 07:06:54 +00:00

mobile-groomers.html

feat: initialize marketing site from groombook/groombook docs/

2026-03-25 02:13:42 +00:00

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